Adventures at Summer Outdoor Retailer

As the Outdoor Retailer show wrapped up last Saturday night, more than 1,000 brands gathered up the remainder of their swag, samples and business cards. Our team here at VIM & VIGR joined the ranks of exhausted exhibitors who had a fantastic time at the 2014 Summer OR Show








We hit the ground running from the moment we arrived. From meeting other exhibitors and retailers to enjoying a few beers with new friends after the day was over, our small but mighty team covered a lot of ground. We were constantly busy with a stream of visitors to our booth, including Runner’s World Magazine, Trail and Mountain, Chicago Tribune, and more. Check out some of the reviews we received from our friends at Campfire Chic and Gumption Gear!

Happy customers!

We also provided some much needed support to our fellow exhibitors with our socks. In fact, they immediately put them on and were thrilled by the relief they found. Standing all day at a trade show is tough on the legs!

On Friday, we were fortunate enough to have entertainer Bushwalla come to our booth to put on a special performance.  He made the audience laugh as he improvised some fun and cheeky lyrics such as, “I love these socks so much, I’m wearing one giant VIM & VIGR compression sock underneath my clothes!” We loved having him stop by, and we know the other OR Show attendees were equally as amused.

Bushwalla entertained the crowds!

We took turns checking out the stunning booths and innovative new products across the convention center floor. Some of our favorites were Beheadwear, which is a bluetooth beanie hat (how cool is that?) and Duckworth Wool, a Montana-based merino wool apparel company utilizing merino wool from Montana! Overall, the show boasted 30,000 attendees. From outdoor swag to maple ice cream with bacon on top (yum!), we had a blast!

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